22 Oct Australian Marketing Institute (AMI) – Marketing Excellence Winners

We were absolutely thrilled to win two State awards at the recent Australian Marketing Institute Marketing Excellence Awards.

Customology were recognised in two categories:

Bridgestone Australia won the SA award for the Loyalty and Retention category, thanks to the success of their Bridgestone benefits program.  To learn more about this fantastic program, and how Bridgestone keep their customers engaged during the long cycle of purchasing new tyres, please visit our case study.

Youfoodz won the QLD award for the Insight Driven Marketing category for their submission ‘creating customers for life through insight and data science’. Youfoodz has invested heavily into understanding their existing customers better, to help them deliver enhanced personalised experiences. This award recognises their dedication to continuing the conversation with each and every customer. Learn more about their journey in our case study.

In its 39^th year, the Marketing Excellence Gala celebrates hundreds of individuals and organisations who have achieved extraordinary success from innovative and effective marketing practices. Judged by over 100 independent Certified Practising Marketers, categories were open to B2C and B2B entrants. The judges based their assessments on the linkage between strategy and execution, and the outcomes achieved.

Congratulations to all of this year’s winners and finalists.

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