Why Customology?

Specialists in customer lifecycle management.

Customology are specialists in customer lifecycle management. We create customers for life, helping brands grow by understanding their customers to keep them coming back.

A division of the GJI Group Brisbane born, Australia wide

What we stand for

We accelerate your brand.

Customology is proud to have worked with some of Australia's leading brands, helping them keep their customers for life.

We help brands design, build and execute customer programs, customer loyalty and retention programs, path to repurchase programs, reward and recognition programs.

We accelerate your brand by:

  • Transforming transactions into unique customers

  • Identifying customer growth opportunities

  • Activating the path to re-purchase

  • Influencing the right customer behaviours

What we do

Insight. Strategy. Activate. Improve.

We provide full end-to-end services covering four connected disciplines, with the customer at the centre of every one.

  1. 01

    Insight

    By analysing and segmenting customer and transactional data, we provide actionable insights into customer behaviours, traits and value, enabling you to produce highly targeted campaigns to customers who can help drive business growth.

  2. 02

    Strategy

    Using design thinking combined with data and decision science, we can analyse your customer value model and identify how to improve your customer lifecycle management and the path to re-purchase, ultimately increasing customer loyalty.

  3. 03

    Activate

    From creative and development through to managing and executing effective customer growth and retention programs, including customer communications automation, customer experience and support, to influence the right customer behaviours.

  4. 04

    Improve

    Working collaboratively as part of your team, we provide ongoing insights, metrics, reports, performance and success tracking to ensure we are maximising the value to you and your customers.

Our specialist team of data scientists, data engineers, developers, and customer strategists provide a depth of expertise and work as an extension of your business, saving you valuable time and delivering a better return on investment.

We are platform partners, integrating with all of your existing systems and software, ensuring a quick to market approach or helping you transition to fit-for-purpose technology.

A 5% increase in customer retention can increase profits by up to 125%

Prescription for Cutting Costs: Loyal Relationships by Fred Reichheld, Bain & Company

Our Customologists

Superstars from customer, data science and technology.

Meet the whole team
  • MarkMarkFounder and Strategist
  • JaiJaiCEO and Head of Strategy
  • NuwanthieNuwanthieChief Operations Officer
  • PetaPetaChief Customer Officer

Our group

Customology is a division of the GJI Group.

The GJI Group collective capabilities span communication, design, printing, recruitment and interior design. We collaborate strategically, to give our brands a powerful combination of services and support. Everything we do is about helping you find, keep and grow your customers.

Visit the GJI Group

Join us

Want to be a Customologist?

If you love helping brands understand, engage, and grow their customers then come join us!

Available positions

No open roles right now

At this current point in time, we do not have any available positions but we're always looking to hear from great talent. Send us your resume and tell us what you'd bring to the team.

Register your interest

Or email hi@customology.com.au

Our culture

It's the people that really make us who we are.

All with the shared passion for what we do. Our team of Customologists is filled with smart and energetic people who value curiosity, collaboration, contribution, and communication. Our playground-like office is designed to encourage interaction and conversation, with regular share and learn breakfasts, an onsite cafe, swings, putt-putt, garden workspace, and creative breakout spaces.

  • Curiosity
  • Collaboration
  • Contribution
  • Communication
  • Customologists working together in the Cannon Hill office
  • The Customology office breakout space
  • A share and learn session at Customology